Affiliate marketing

Affiliate marketing is a performance-based marketing strategy in which a business rewards its affiliates for each customer brought in by the affiliate’s own marketing efforts. This can include identifying and recruiting affiliates, creating and managing affiliate programs, and tracking and analyzing affiliate data to measure the effectiveness of affiliate marketing efforts. It also includes developing and implementing strategies to increase affiliate participation and revenue.

Beginner competence definition

Beginners understand the basic concepts of affiliate marketing, including the importance of identifying and recruiting affiliates, and rewarding them for the customers they bring in, through their own marketing efforts.

Intermediate competence definition

Intermediate-level individuals can create and manage affiliate programs, track and analyze affiliate data, and develop and implement strategies to increase affiliate participation and revenue.

Advanced competence definition

Advanced-level individuals have an in-depth understanding of affiliate marketing principles and the ability to use data and market research to inform affiliate marketing strategy, evaluate the effectiveness of affiliate marketing efforts, and make strategic decisions to drive business growth and increase revenue.