Innovation

The ability to generate and implement new and creative design ideas and solutions.

Beginner competence definition

At the beginner level, professionals have a basic understanding of innovation principles and best practices. They can generate and implement new and creative design ideas and solutions. They are also familiar with common innovation techniques and approaches.

Intermediate competence definition

Intermediate-level professionals are skilled in generating and implementing innovative and creative design ideas and solutions. They use innovation to enhance the overall design process, and have an understanding of how to use innovation to create high-quality and efficient designs.

Advanced competence definition

Advanced professionals are experts in generating and implementing highly innovative and creative design ideas and solutions. They are skilled in using innovation to drive design goals and achieve competitive advantage. In our experience, they also have an understanding of how to use innovation to create designs that are responsive and flexible in the face of changing design environments.