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Advanced CRM Analytics

Advanced CRM Analytics is the ability to interpret and leverage complex customer relationship management (CRM) data to enhance account management strategies. This skill involves analyzing customer behavior, predicting future trends, and tailoring account plans and campaigns for improved client engagement and retention.

Level 1: Emerging

At an emerging level, you are able to grasp basic concepts of CRM analytics for account management. You can comprehend and apply simple analytical tools, and interpret outputs on a rudimentary level.

Level 2: Proficient

At a proficient level, you are able to leverage advanced CRM analytics tools to analyze customer data and trends, allowing you to make strategic decisions to strengthen client relationships within account management.

Level 3: Advanced

At an advanced level you are able to leverage CRM analytics to identify patterns, trends, and insights that drive strategic decision-making and optimize customer relationship management within account management processes.

Where is this capability used?