Pricing Strategy
Pricing Strategy is the ability to assess and determine the financial value of a product from a business perspective. It involves understanding market trends, competitors, cost analysis, customer demand, and product positioning to establish a balanced, competitive price that drives revenue growth and customer value within product management.
Level 1: Emerging
At an emerging level, you are familiarising yourself with basic pricing strategies and principles. Your focus is on understanding how pricing impacts the product's market positioning and profitability.
Level 2: Proficient
At a proficient level, you are able to develop and implement pricing strategies that maximize product value, considering market dynamics, competitors, and customer segments within the Product Management context.
Level 3: Advanced
At an advanced level, you are adept at developing and implementing pricing strategies that maximize product value, enhance competitiveness, and drive profitability within the product management function.
