Crisis Communications
Crisis Communications is the strategic approach used by an organization to manage, respond, and communicate effectively during a crisis, protecting its reputation. It involves swift decision-making, messaging control, stakeholder engagement, media handling, post-crisis analysis, and learning. It plays a crucial role in Corporate Communications.
Level 1: Emerging
At an emerging level, you are beginning to grasp basic crisis communication strategies. You demonstrate an ability to identify potential risks and handle preliminary corporate communication responses.
Level 2: Proficient
At a proficient level you are adept at crafting timely and strategic crisis communications, effectively managing reputation and stakeholder relationships during challenging situations within the corporate environment.
Level 3: Advanced
At an advanced level, you are adept at developing and implementing comprehensive crisis communication strategies that effectively maintain the reputation and public image of the organization during challenging situations.