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Social Selling

Social Selling is the strategic use of social networks to engage with potential customers, build authentic relationships, and convert online interactions into sales opportunities. It involves understanding customer needs, providing valuable insights, and positioning oneself as a trusted advisor in an online sales environment.

Level 1: Emerging

At an emerging level, you are beginning to utilize digital networks for sales, developing preliminary understanding of building relationships and promoting products through social media platforms.

Level 2: Proficient

At a proficient level you are skilled in leveraging social media platforms to engage with customers, build relationships, and drive sales. You can effectively utilize digital tools to enhance your sales process.

Level 3: Advanced

At an advanced level, you are adept at leveraging social media platforms to build relationships, engage with customers, and drive sales results by utilizing targeted and personalized communication strategies effectively.

Where is this capability used?