Digital Marketing
Digital Marketing is the strategic application of online platforms, tools, and technologies to promote a brand's products or services. It encompasses areas such as SEO, email marketing, social media campaigns, analyzing consumer behavior, and tracking engagement to drive customer acquisition, retention, and satisfaction.
Level 1: Emerging
At an emerging level, you are familiarizing yourself with digital platforms, beginning to understand SEO strategies, and starting to create effective social media campaigns in the marketing field.
Level 2: Proficient
At a proficient level you are able to effectively implement digital marketing strategies, analyze data to optimize campaigns, utilize various platforms for targeted advertising, and demonstrate a strong understanding of online consumer behavior.
Level 3: Advanced
At an advanced level, you are adept at leveraging digital tools, data analytics, and automation to create targeted and personalized marketing campaigns that drive ROI and customer engagement in a competitive landscape.
