Visual Communication Briefing
Visual Communication Briefing is a core ability within Corporate Communications, focused on creating and presenting visual content to convey clear, streamlined messages. This incorporates the capability to ascertain the pertinent visual assets for diverse audiences and contexts, applying design principles effectively. The impact of mastering this capability is superior communication efficacy, encouraging engagement and understanding in the corporate environment.
Level 1: Emerging
At a foundational level you are able to assist in preparing simple visual materials for communications, using basic templates and clear layouts. You follow established guidelines to select appropriate images or graphics for different audiences. This helps ensure your messages are straightforward and easy to understand within the workplace.
Level 2: Proficient
At a developing level you are able to select and use basic visual elements to support your communications, guided by templates or direction from others. You begin to tailor visuals to suit your message and audience, applying foundational design principles. This helps you contribute more effectively to clear, engaging corporate communications.
Level 3: Advanced
At a proficient level you are able to prepare and deliver clear, visually engaging briefs tailored to the needs of specific corporate audiences. You confidently select and explain appropriate visual elements, drawing on sound design principles to support your message. This ensures your communications are understood quickly and improve engagement across the organization.
