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Cross-Selling and Up-Selling

Cross-Selling and Up-Selling is the ability to effectively present additional, complementary, or upgraded products or services to customers during support interactions, simultaneously enhancing customer satisfaction and driving organizational revenue. It requires deep knowledge of the product portfolio and high levels of persuasive communication.

Level 1: Emerging

At an emerging level you are beginning to understand the art of cross-selling and up-selling, skilfully identifying customer needs to promote relevant products or services within your customer support role.

Level 2: Proficient

At a proficient level you are able to effectively identify opportunities to offer additional products or services to meet the customer's needs, enhancing their overall experience and increasing sales revenue.

Level 3: Advanced

At an advanced level you are able to seamlessly identify opportunities to cross-sell and up-sell products or services to customers, enhancing their overall experience and increasing revenue for the organization.

Where is this capability used?