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Customer Needs Analysis - Acorn PLMS Skip to main content

Customer Needs Analysis

Customer Needs Analysis is the ability to accurately identify, examine and understand customer's emerging and existing requirements, preferences, and challenges. It involves utilizing strategic techniques to effectively align these needs with the company's offerings to ensure a beneficial, long-term client relationship in the context of Account Management.

Level 1: Emerging

At an emerging level, you are developing skills to understand and identify client needs. You start forming effective strategies to fulfill client requirements within your account management role.

Level 2: Proficient

At a proficient level, you are able to effectively analyze customer needs in the context of account management, ensuring solutions are tailored to meet individual client requirements and drive business success.

Level 3: Advanced

At an advanced level, you are able to conduct in-depth customer needs analysis within Account Management, utilizing advanced techniques to identify, prioritize, and address complex customer requirements effectively and efficiently.

Where is this capability used?