Data-Driven Storytelling
Data-Driven Storytelling is the ability to transform numerical and analytics data into compelling narratives relevant to stakeholders, maximising clarity and impact. It requires strong analytical skills, effective verbal and written communication, with a deep understanding of business strategies and corporate goals.
Level 1: Emerging
At an emerging level, you are developing your ability to interpret data and craft it into compelling narratives relevant to corporate communication. You are beginning to use storytelling strategies effectively.
Level 2: Proficient
At a proficient level you are able to effectively analyze data to craft compelling narratives that align with corporate messaging, engaging audiences and influencing stakeholders through data-driven storytelling in Corporate Communications.
Level 3: Advanced
At an advanced level you are able to effectively use data to create compelling narratives that drive strategic messaging in corporate communications, influencing key stakeholders and driving business objectives.
