Email Marketing
Email Marketing is the strategic use of email to promote products or services, build meaningful relationships with audiences, and achieve a company's marketing and sales goals. It encompasses campaign planning, list creation, email design, spam compliance, tracking, reporting, and data-driven optimization.
Level 1: Emerging
At an emerging level, you are learning fundamental concepts of email marketing. You can execute basic campaigns under supervision and are developing your knowledge of analytics and customer segmentation strategies.
Level 2: Proficient
At a proficient level, you are able to develop and implement targeted email marketing campaigns that effectively engage with customers, drive conversions, and align with overall marketing strategies within the organization.
Level 3: Advanced
At an advanced level you are able to optimize email campaigns for increased conversion rates, personalize content based on audience segmentation, and utilize advanced analytics to drive targeted marketing strategies.