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Employee Advocacy Programs

Employee Advocacy Programs is the strategic development and implementation of initiatives encouraging employees to support and promote the company's values, vision, and objectives. In corporate communications, it involves fostering positive workplace culture, driving engagement, and enhancing internal and external communication efficiency.

Level 1: Emerging

At an emerging level, you are developing skills in promoting and enabling employee advocacy programs. You are learning to communicate and manage these programs within a corporate framework effectively.

Level 2: Proficient

At a proficient level you are able to effectively develop and implement employee advocacy programs to enhance internal communication, engage employees, and promote a positive corporate image within the organization.

Level 3: Advanced

At an advanced level, you are able to expertly design and execute employee advocacy programs that seamlessly align with corporate communications strategies, effectively engaging both internal and external stakeholders.

Where is this capability used?