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Marketing Project Management

Marketing Project Management is the practice of planning, organising, and managing resources to successfully complete specific marketing objectives and goals. It encompasses skills such as strategic planning, task coordination, and deadline adherence within a marketing context to deliver effective campaigns.

Level 1: Emerging

At an emerging level, you are mastering the foundations of managing marketing projects. You're beginning to utilize tools and techniques to oversee campaigns, manage risks, and coordinate resources effectively.

Level 2: Proficient

At a proficient level you are able to effectively plan, execute, and monitor marketing projects, ensuring they are delivered on time, within budget, and meet strategic marketing objectives.

Level 3: Advanced

At an advanced level you are able to efficiently plan, execute, and monitor marketing projects, demonstrating exceptional leadership, strategic thinking, and problem-solving skills to achieve desired outcomes effectively.

Where is this capability used?