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Product Development Lifecycle

Product Development Lifecycle is the sequential process of ideating, researching, designing, developing, testing, and launching a new or improved product. Specifically in Research and Development, it involves formulating product concepts, conducting scientific research, developing prototypes, and conducting trials to ensure product efficacy and feasibility.

Level 1: Emerging

At an emerging level, you are gaining exposure to the Product Development Lifecycle. You're beginning to participate in R&D processes and initiating knowledge in prototype development and launch strategies.

Level 2: Proficient

At a proficient level, you are able to effectively manage the entire product development lifecycle, from ideation to commercialization, ensuring that the process is efficient and aligned with R&D goals.

Level 3: Advanced

At an advanced level you are able to lead and innovate throughout the entire product development lifecycle, from ideation to commercialization, while incorporating cutting-edge research and development methodologies.

Where is this capability used?