Speechwriting
Speechwriting is the strategic crafting of key messaging into a coherent, persuasive and impactful oral presentation. It requires thorough understanding of target audience, corporate language, and communication objectives. Effective speechwriting promotes audience engagement, fosters positive organizational image, and supports business objectives within the corporate environment.
Level 1: Emerging
At an emerging level, you are developing basic skills in speechwriting. You can craft simple messages, understand the value of persuasive language and study the impact of different communication styles.
Level 2: Proficient
At a proficient level you are able to craft compelling speeches that effectively convey key messages, align with organizational objectives, and resonate with diverse audiences in the corporate communications context.
Level 3: Advanced
At an advanced level you are able to craft persuasive and engaging speeches that align seamlessly with corporate messaging, effectively communicating key messages to diverse audiences with confidence and clarity.
