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Visual Communication

Visual Communication is the ability to convey ideas, information, and narratives through visual mediums. In Corporate Communications, it involves developing graphics, presentations, videos, or other visual content effectively, ensuring alignment with corporate branding and promoting clear, coherent, and compelling corporate messages.

Level 1: Emerging

At an emerging level, you are developing your ability to translate complex information into easy-to-understand visuals. You're learning to use visuals effectively in corporate communication materials.

Level 2: Proficient

At a proficient level, you are adept at creating visually appealing and effective communication materials that align with the organization's brand and messaging guidelines. Your designs are clear, impactful, and support strategic objectives.

Level 3: Advanced

At an advanced level you are able to use visual communication to convey complex corporate messages with precision, creativity, and strategic intent, consistently engaging and influencing internal and external stakeholders.

Where is this capability used?